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Online and Web-influenced in store sales will grow to 53 percent of total retail sales by 2014 according to independent research firm, Forrester Research, Inc. *
New technologies have offered people greater choice in the way they shop. Winning retailers adopt Web 2.0 technologies and best practices in order to improve their customers' online experience, cost-effectively create "buzz" about their offerings and boost their revenues.
This Whitepaper will help you better understand how to leverage MySQL to get the most of the opportunity the social web represents.
* US Online Retail Forecast, 2009 To 2014, Forrester Research, Inc., March 5, 2010